The Truth About Fur

the truth about fur

Even a fur trim comes from extreme cruelty to animals 

Whether a fur pom-pom on a hat, or fur collar or fur trimming on jackets and scarves, each tiny piece of trim is directly connected to cruelty to animals. The breeding of fur-bearing animals, as well as the setting of traps to produce luxury items or clothing, is never humane and goes against ethical animal welfare. Be it raised on a farm or hunted and trapped in the wild, the treatment of animals used for the fur trade is inherently cruel and causes enormous animal suffering. 

Each year more than 100 million animals are killed by the fur industry. Minks, foxes, rabbits, and more suffer in tiny wire mesh cages on fur farms in Europe, Asia, and North America. On farms, the animals are unable to act out their natural behavior. This monotonous life leads to permanent stress, severe behavioral disorders, and self-mutilation. After a few months, the young animals on fur farms are killed in the so-called "fur harvest". They suffer an agonizing death by gassing, electrocution, or lethal injection.

Other species like coyotes, bobcats, lynx, beavers, raccoons, and "non-target" animals, such as dogs and cats, meet a cruel death caught in steel-jaw leghold traps, Conibear “kill” traps, and wire cable snares. They are often not killed immediately and can be left in agony for days.   

Fur products are always based on animal suffering. Luckily, an increasing number of  fashion chains rely on faux fur. 

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Join us in calling for an end to the cruel and deadly fur trade

No legal protection for fur animals 

In the EU there are no directives or detailed regulations on keeping fur-bearing animals. In 1999, the Council of Europe adopted a recommendation on fur farming. However, it is totally inadequate from the perspective of animal welfare because it continues to permit the confinement of fur animals in tiny cages. Wire-mesh floors and a lack of areas for climbing, digging and bathing are tolerated. Many EU states have no additional regulations on fur farming. Fortunately, more and more countries choose to protect fur animals through stricter national legislation or by completely banning fur farms. But on a global level, most fur animals are either insufficiently protected or not protected at all. China, by far the world’s principal producer of fur, also has no enforceable law that would protect animals on fur farms.

our demands... 

  • Fashion companies stop selling of fur products!
  • Statutory bans on fur farming, as well as an associated import and trade ban on fur and fur products!
  • Until a sales ban on fur is achieved: clear labelling of fur products regarding species, production method and origin so consumers can choose to object to animal cruelty in their clothing.

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Real fur
Real fur
Real fur


Read the SUMMARY of the report here:

Please find the FULL REPORT here.



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