Alpaca Wool

Alpaca Wool

Alpacas experience distress and fear during shearing for their fine fur 


Alpacas are celebrated through art and design around the world. Their distinctive look is known to most of us, but did you know how widely they are used in textiles and what suffering they face for clothing?

Alpacas are native to Peru and more than 80% of the world’s alpacas still live there. Alpaca wool is soft and lightweight, and it is considered a luxury fiber which is commonly used in high-end clothing, yarn, and blankets. Peru produces more than 4,500 tons of fiber annually and is said to be home to three million alpacas, although unofficial figures suggest this number is closer to six million.  

During the shearing process, alpacas, who are prey animals with a natural flight response, suffer severe distress by being pinned to the floor and restrained while shorn. This is not only highly stressful for animals who otherwise have minimal, or even negative, contact with people, it can also inflict physical pain and injury as they struggle to escape. Shearers are often rushed and sometimes careless in their work, leaving alpacas cut and injured. 

Alpaca shearing

Often little to no veterinary care or pain relief is provided to injured or sick animals.  

And as with many other species, Alpacas are also subject to mutilations, for example castration, without pain relief. 

What are we doing?

We are working with fashion brands to help them source ethical products that haven’t involved harm to animals. 

We are calling for a ban on painful shearing practices and a move towards humane solutions that involve trained shearers and restraint methods that don’t cause unnecessary stress and suffering. 

And we are building a global movement of people who are taking the Wear it Kind pledge and demanding better for animals involved in the fashion industry.


How can you help?

  • Take the Wear it Kind pledge and show the world you want a world free from animal suffering for fashion.
  • Use our Wear it Kind Shopping Guide to find out more about how you can show kindness in the clothes you wear.
  • If you do want to purchase alpaca, at a minimum ensure it is Responsible Alpaca Standards (RAS) certified.

What You Can Do

  • Take the Wear it Kind pledgeand show the world you want fashion free from animal suffering.
  • Use our Wear it Kind Shopping Guide and Knitting Kind Guide to help you make great choices and to find out more about alternative materials to alpaca wool.
  • If you do want to purchase alpaca, ensure it is Responsible Alpaca Standard (RAS) certified. While this provides some assurance, with so many animal-free alternatives available today, it’s never been easier to shop cruelty free!

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